Podcast – The CX Business Case for Long Term Impact and Value

In this podcast Rob McDougall of Upstream Works discusses the business benefits of offering exceptional, repeatable customer experiences across the organization. McDougall suggests that digital transformation is often perceived as disruptive and costly – but that it needn’t be. He discusses viable alternatives to a rip and replace strategy, including Upstream Works for Finesse on Cisco platforms, and highlights some of the typical, measurable impacts it has on productivity, costs, and ROI.